The future of retail is 2D. Transition your products to GS1 Digital Link QR codes to enable supply chain efficiency and premium consumer engagement in a single scan.
Join thousands of businesses using QRTRAC for their QR code needs
By 2027, the global retail industry will transition from traditional 1D barcodes to 2D barcodes like QR codes. GS1 Digital Link is the standard that makes this possible, allowing a single QR code to work at checkout while also serving as a gateway to digital content.
Encode GTIN, Batch, and Serial numbers for warehouse scanning.
Provide nutritional info, instructions, and sustainability data.
Meet upcoming EU Digital Product Passport requirements.
GS1 Digital Link URI Example
https://id.qrtrac.com/01/09501101530003/21/ABC123?15=241231
QRTRAC provides the infrastructure to manage millions of GS1 Digital Links across global product lines.
High-availability redirection to ensure your products always point to the right data.
Redirect scans based on language, location, or product status (e.g., recall mode).
Simplified interface for adding Application Identifiers without manual string building.
Understand the future of product identification.
GS1 Digital Link is a standard that allows barcodes to become web-enabled. It replaces the traditional 1D barcode with a 2D QR code that contains both the product identity (GTIN) and a URL, allowing it to be used for both point-of-sale scanning and consumer engagement.
The 'Sunrise 2027' initiative is a global effort to transition from 1D barcodes to 2D barcodes (like QR codes) at retail point-of-sale. This allows for more data (expiry dates, batch numbers) and better consumer transparency.
Yes. QRTRAC allows you to encode your GTIN and other application identifiers (AIs) into a compliant GS1 Digital Link URI structure, ensuring interoperability across the supply chain.
Brands can provide real-time product information, authentication, sustainability data, and promotional content through the same QR code used for logistics and retail checkout.
Transparent pricing with no hidden fees. Choose a flexible QR Code plan that scales with your business needs. Start small with our $5 Kickoff plan and upgrade as you grow.
Scale your organization with white-label solutions, SSO, and custom data residency.
$500 / month
or $4,999 / year
Everything you need to manage multiple brands or clients with full white-label control.
$10,000 – $50,000 / year
Starter · Growth · Scale
Global data residency, SSO, and white-glove onboarding for large organizations.
Everything you need to know about our 6 specialized plans.
| Compare Plans | Kickoff Individuals with limited needs | Startup Freelancers & creators going fully branded | Business Plus Most Popular Growing businesses wanting more power | Legendary Businesses with high-volume usage | Agency Agencies managing multiple clients | Enterprise Large organizations — Starter, Growth, Scale |
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| | $5 /month
$60 $49 /year
Save 18% vs monthly
| $15 /month
$180 $100 /year
Save 44% vs monthly
| $49 /month
$588 $400 /year
Save 32% vs monthly
| $99 /month
$1188 $899 /year
Save 24% vs monthly
| $500 /month
$6000 $4999 /year
Save 17% vs monthly
| $10K–$50K/yr $10K–$50K/yr |
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Total capacity of editable QR codes. This is a total credit limit, not a monthly quota. | Upto 5 | Upto 25 | Upto 250 | Upto 500 | Custom | Custom |
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Static and dynamic QR codes share the same total credit limit — not a monthly quota. | Upto 5 | Upto 25 | Upto 250 | Upto 500 | Custom | Custom |
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Unlimited tracking and scanning for all your QR codes. | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited |
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Unlimited tracking and clicks for all your short links and branded URLs. | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited |
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Create and distribute digital coupon codes via QR codes for in-store or online promotions. | | | | | | |
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Use your own brand domain for links and QR codes. | Add-on | Add-on | 1 Included | 1 Included | Custom | Custom |
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Hosted site built outside QRTRAC, using QRTRAC for hosting, CDN, and SSL. Available as an add-on. | Add-on | Add-on | Add-on | Add-on | Add-on | Add-on |
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Individual logins for team members with specific permissions. | 1 | 1 | 3 | Up to 10 | Up to 25 | Up to 50 |
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Isolated environments for multi-client or multi-brand management. | 1 | 1 | 2 | 3 | Up to 50 | Up to 50 |
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Add extra custom domains to your account anytime. | | | | | | Custom |
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Add extra team members to your workspace anytime. | | | | | | Custom |
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Hosted site built outside QRTRAC, using QRTRAC for hosting, CDN, and SSL. Available as an add-on. | | | | | | Custom |
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Add extra team workspaces to manage multiple brands or clients. | | | | | | Custom |
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Add extra dynamic QR code credits to your plan beyond the included quota. | | | | | | Custom |
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One-time fee per QR code to migrate printed codes from other providers to QRTRAC. Requires your existing codes use a custom domain short URL. $3 one-time per QR code (min 100 QR codes) for Business Plus & Legendary. Included free on Agency and above. | | | $3 one-time/QR · Min 100 QR codes | $3 one-time/QR · Min 100 QR codes | Included free | Included free |
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Add SSO to your Agency plan for secure SAML/Okta login. Included on Enterprise. | | | | | | Included |
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Create hundreds or thousands of QR codes at once using CSV or Excel file uploads. | | | Up to 50 | Up to 500 | Custom | Custom |
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Set start and end dates for your QR codes to automatically activate or expire content. | | | | | | |
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Download in print-ready formats including SVG, EPS, PDF, PNG, and JPG. | | | | | | |
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Use AI to generate artistic, brand-aligned QR code designs. | | | | | | |
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Codes optimized for readability from any angle (360-degree). | | | | | | |
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Optimized server-side redirects for zero-latency user experience. | | | | | | |
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Global edge network ensures your links load instantly anywhere in the world. | | | | | | |
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Total number of in-store coupon code redemptions allowed. Business Plus and higher plans include unlimited redemptions. | | | Unlimited | Unlimited | Custom | Custom |
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Allow customers to redeem QR code coupons directly at a physical store location via staff-facing redemption flow. | | | | | | |
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Add custom fields and personalized information to your coupons, such as terms, expiry notes, or branded messaging. | | | | | | |
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Track coupon redemptions across multiple store locations and view performance broken down by location. | | | | | | |
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Restrict coupon access with a password so only authorized customers can redeem. | | | | | | |
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View detailed reports of coupon redemption activity, including timestamps and location data. | | | | | | |
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Automatically mark a coupon as redeemed after one scan, preventing it from being used again. | | | | | | |
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Set a custom redemption limit per individual coupon to control exactly how many times each code can be used. | | | | | | |
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Set a maximum total number of redemptions after which the coupon automatically expires. | | | | | | |
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Block the same device or user from redeeming the same coupon more than once. | | | | | | |
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Maximum number of unique individual redemptions allowed per QR code before it deactivates. | | | Upto 250 | Unlimited | Unlimited | Unlimited |
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Remove 'Powered by QRTRAC' from landing pages and short links for a cleaner look. | | | | | | |
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Automatic SSL encryption for your custom domains. | Supported | Supported | 1 included | 1 included | Custom | Custom |
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Fully branded short links using your custom domain. | Supported | Supported | | | | |
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Customize the text at the end of your links. | | | | | | |
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Monitor scan activity as it happens with live updates. | | | | | | |
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Comprehensive data on scans over time, peak hours, and trends. | | | | | | |
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Deep insights into where your audience is located globally. | | | | | | |
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Precise coordinate-level scan data with user consent. | | | | | | |
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Analyze which hardware and software your customers use. | | | | | | |
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Understand the preferred languages of your visitors. | | | | | | |
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Easy generation of UTM-parameters for marketing attribution. | | | | | | |
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Native sync to push scan events into your GA4 properties. | | | | | | |
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Share results with stakeholders via protected or public links. | | | | | | |
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Summary views of performance by group or campaign. | | | | | | |
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Filter analytics by specific timeframes and comparison periods. | | | | | | |
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View data in the time zone that matches your business operations. | | | | | | |
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Export raw data for offline analysis and custom reporting. | | | | | | |
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Organize links with custom tags for better filtering and reporting. | | | | | Custom | Custom |
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Dedicated exports for granular traffic and referral sources. | | | | | Custom | Custom |
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Add your brand logo to exported PDF and dashboard reports. | | | | | Custom | Custom |
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Role-based permissions (Viewer, Editor, Admin) for team members. | | | | | | |
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Centralized dashboard for team-wide collaboration. | | | | | | |
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Securely move QR codes and campaigns between users or accounts. | | | | | | |
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Create a customizable mobile landing page to host multiple links, social icons, and more. | | | | | | |
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Add contact forms to your QR landing pages to capture user information. | | | | | | |
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Stream videos directly from a branded landing page after a scan. | | | | | | |
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Track which specific QR code or campaign generated each lead form fill. | | | | | | |
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Split traffic between different URLs to test which version performs better. | | | | | | |
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Gate sensitive content with a birthdate verification screen before access. | | | | | | |
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Display content automatically based on the user's browser language or location redirection. | | | | | | |
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We adhere strictly to global data protection and privacy standards. | | | | | | |
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Securely log in using your company credentials (SAML/Okta). | | | | | | |
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Choose where your data is stored (US, EU, etc.) to meet regulatory needs. | | | | | | |
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Priority access to our technical support team and founders. | Standard | Standard | Priority | Priority | Priority | Dedicated |
Join the world's leading brands in the transition to GS1 Digital Link. Start your pilot today.