Global Retail Standard 1.0

EAN-13
Global Trade

The essential standard for global product identification. Engineered for 100% scan success at every POS worldwide.

GS1 Compliant
GTIN-13 Ready
Interactive generator available in full tools section

Retail Modulation

5 012345 678901
Quiet Zone
Check Digit
Retail Engineering

Global Standard

EAN-13 barcodes are the cornerstone of the global retail economy. Every product sold outside North America requires a precisely rendered EAN-13 to ensure checkout efficiency.

Guard Bars
Start, Center, and Stop markers.
Checksum Logic
Modulo-10 verification.
Add-on Support
EAN-2 and EAN-5 extensions.
Product Launch

Retail Bulk Sync

Launching 100+ SKUs? Manual barcode generation is a liability. QRTRAC's bulk engine ensures every GTIN is mapped correctly from your master list.

SKU Data Integrity

Validation of 12-digit input + auto check-digit.

Vector Master Export

High-resolution EPS for packaging design.

GTIN Batch v1.2
🏷️
new_product_line.xlsx
Ready
SKUs
1,250
Time
0.8s
Generate SKU Labels
Integration Hub

Engineered for
E-Commerce Stack

Don't let your Shopify or Magento store rely on third-party plugins that fail under load. Integrate the QRTRAC Retail API directly.

🚀

Sub-100ms Latency

Render product labels in real-time as users add items to their inventory manager.

🛡️

GS1 Compliant

Our API handles the complex GS1 guard-bar logic and check-digit calculation for you.

📦

Cloud Native

Serverless architecture ensures your API keys work everywhere, from local dev to global prod.

// EAN-13 Retail API
const product = await fetch('https://api.qrtrac.com/v1/generate/ean13', {
  method: 'POST',
  body: JSON.stringify({
    gtin: "501234567890",
    includeText: true,
    height: 100
  })
});
POS Compliance

Checkout
Scan Failure

In retail, every failed scan costs money. The primary cause of failure is 'Illegal Sizing'—scaling a barcode until the guard bars blur.

X-Dimension Guard

Ensures bars meet the minimum 0.26mm width required by POS.

OCR-B Font Verify

Ensures human-readable text is rendered in the correct GS1 font.

Optical Scannability
Size Error
X-DIMENSION TOO NARROW

Standard EAN-13 requires a minimum width for optical isolation.

Retail Intelligence

01 What is the difference between EAN-13 and UPC-A?
UPC-A is primarily used in the United States and Canada, while EAN-13 is used globally. EAN-13 encodes 13 digits (including a country code), whereas UPC-A encodes 12 digits.
02 Do I need a GS1 prefix for EAN-13?
To sell products in major retail stores, you typically need a unique company prefix assigned by GS1. This ensures your barcode is unique worldwide.

Go Global Trade

Join the international brands using QRTRAC for EAN-13 compliance.