Data & Insights Engine

Stop Guessing on Coupon ROI.
Track Every Scan Instantly.

See exactly which marketing channels bring in paying customers. Track scans down to the individual store counter, field staff member, or paper flyer. Stop wasting budget on campaigns you cannot measure.

Campaign Performance

+24.8%

Total Scans

12,482

Redeemed

8,902

ROI

340%

How QR Code Redemption Works

A coupon QR code opens a mobile coupon page. The customer redeems the offer online or in store, and QRTRAC counts each successful redemption separately from the scan.

  1. Scan. The customer points their phone camera at the code. No app is needed.
  2. Coupon page opens. It shows your offer, hero image, logo and terms.
  3. Redeem. Online, a button sends them to your site with the promo code applied. In store, they show the coupon and staff mark it redeemed.
  4. Counted. QRTRAC records the redemption against that coupon.

Controls that stop misuse

  • Set an expiry date and time. After it passes, the code shows an "Offer Expired" message.
  • Cap total redemptions, for example the first 500 customers.
  • Allow one redemption per device or user.
  • Require a 4-digit staff PIN before a cashier can mark a coupon redeemed.
  • Generate hundreds or thousands of unique single-use codes in bulk.

Measure your redemption rate

Scans tell you how many people saw the offer. Redemptions tell you how many used it. Divide redemptions by scans to get the conversion rate for each coupon. Analytics also shows unique visitors, location and device type, and you can use a separate code per store to compare locations.

Ready to build one? See coupon QR codes, the coupon QR code generator, or the step-by-step coupon QR code guide. For the dashboard itself, read tracking scan data.

The Data Captured with Every Scan

Know who redeemed the coupon, who handed it to them, and where the transaction happened. We capture raw data from the field in real time.

Client Profile

Tie redemptions to real customers on the spot:

  • Name & Date of Birth
  • Email Address & SMS Consent
  • Database IDs (like HMIS or Salesforce ID)

Staff Attribution

Know which team member handed out or scanned the voucher:

  • Staff Login Details
  • Individual User-Role Tracking
  • Exact Date and Millisecond Timestamp

Location Intelligence

Pinpoint where the final transaction happens:

  • Store, Booth, or Desk Name
  • GPS Coordinates of the Scanning Device
  • Partner Business or Vendor Site

Export & Sync

Send data straight to your current software:

  • Instant CSV and Excel Downloads
  • Live Webhook Notifications
  • Direct Sync to PowerBI or Tableau
QRTRAC Analytics Dashboard

Live Tracking From Printed Flyer to Cash Register.

We track the full lifecycle of your coupons. You get immediate updates the moment a customer scans a printed flyer, a PDF menu, or a digital discount code. No more waiting until the end of the month to build reports.

Live Redemption Log Live
QR Code Campaign User ID Redeemed At Store
oQaK Flyer-SoberLane-10 u47308698 05/05 22:43 Main Street Cafe, Chicago
xJ92 SMS-SpringFlash-20 u88129302 05/06 09:12 Green Grocer, Brooklyn
mP44 Flyer-SoberLane-10 u12093845 05/06 11:34 Main Street Cafe, Seattle
zK01 Loyalty-VIP-50 u55678123 05/06 14:20 Downtown Outlet, LA
Showing 4 of 2,450+ redemptions this month

Stop flying blind on your coupon campaigns.

Create your first tracked campaign in under ten minutes. Build reports that show real sales, not just print runs.

QR Code Redemption FAQ

What is QR code redemption?

QR code redemption is when a customer scans a coupon QR code and uses the offer, either online or in store. QRTRAC counts each successful redemption separately from the scan.

How do customers redeem a QR code coupon?

They scan the code with their phone camera, no app needed. Online, a button sends them to your website with the promo code applied. In store, they show the coupon and staff mark it as redeemed.

How do I track QR code redemptions?

Open the QRTRAC analytics dashboard. It shows total scans, unique visitors, location and device types, plus the number of successful redemptions, so you can work out your conversion rate (redemptions divided by scans).

Can I stop a coupon being redeemed more than once?

Yes. You can limit the total number of redemptions, for example the first 500 customers, and restrict each unique device or user to one redemption.

Can staff validate coupons in store?

Yes. Turn on PIN protection and cashiers enter a 4-digit code to mark the coupon as redeemed.

Can I see which store redeemed a coupon?

Yes. Use a different QR code for each store, or use the location data in analytics, to see which location drives the most redemptions.