One QR code → iOS users go to the App Store, Android users go to Play Store. Deep link into specific app screens. Track every scan with analytics.
Join thousands of businesses using QRTRAC for their QR code needs
Smart OS Detection
The QR code encodes a QRTRAC short URL. When scanned, our server reads the User-Agent to detect OS — and redirects accordingly in milliseconds.
Redirected to your App Store listing. Opens in the App Store app directly — no browser step.
Dynamic redirect detects OS in real-time
Redirected to your Google Play listing. Opens in Play Store directly.
Desktop fallback: Scanners on desktop browsers can be redirected to your website, a landing page, or a universal app download page. Configurable in QRTRAC's App Store QR settings.
Choose the right link strategy for your use case.
| Link Type | What It Does | Opens If App Not Installed? | Dev Work Required? | Best For |
|---|---|---|---|---|
| App Store / Play Store URL | Direct link to store listing page | Opens store if not installed | None | Basic "download our app" QR code |
| Smart Routing (QRTRAC) | Auto-detects iOS/Android, routes to correct store | Configurable web fallback | None | Universal "download" QR code for print materials |
| Custom URL Scheme (e.g., myapp://) | Opens specific screen inside app | ✗ Fails silently if app not installed | App must register scheme | Re-engagement for existing users only |
| Universal Link (iOS) | Opens specific screen in app or falls back to website | ✓ Loads website/webpage | apple-app-site-association file | Deep linking with graceful fallback on iOS |
| App Link (Android) | Opens specific screen in app or falls back to browser | ✓ Loads website/webpage | assetlinks.json file | Deep linking with graceful fallback on Android |
| Branch / Adjust / AppsFlyer Link | Cross-platform smart deep link with attribution | ✓ Full fallback handling | SDK integration | Attribution-tracked install campaigns |
QR on packaging drives app installs at the point of product use. Smart routing ensures iOS and Android users land in the right store.
Magazine ads, flyers, and direct mail with a QR code that drives straight to the App Store — not a web page that requires another click.
"Download our app for exclusive member pricing" — QR at the register, shelf, or fitting room. One code for all customers regardless of device.
Consultants, freelancers, and agencies: QR code on your card opens your app (or your portfolio/booking app) directly.
Desktop email readers can't click to the App Store easily — a QR code lets them scan with their phone and install in seconds.
Event badge or program QR drives attendees to your app — with deep linking, the QR can open the event schedule screen directly.
Available in the QR code creator. Select "App Download" or "App Store" from the QR type selector.
Go to your app's App Store page, copy the full URL (format: apps.apple.com/us/app/[appname]/id[number]). Paste it in the iOS field.
Go to your app's Play Store listing, copy the URL (format: play.google.com/store/apps/details?id=[package]). Paste it in the Android field.
Typically your app landing page or website. Displayed to users scanning from a desktop browser.
Add your logo and brand colors. Export at 300 DPI PNG or SVG. QRTRAC handles all OS detection and routing — you just print and place.
Answers to common questions about iOS/Android smart routing and deep linking.
Yes — this is the core value of QRTRAC's App Store QR code type. You input both your App Store URL and your Google Play URL. When someone scans, QRTRAC's server detects the device OS and redirects iOS users to the App Store listing and Android users to the Google Play listing. Desktop scanners can be directed to a web fallback page.
A deep link QR code opens a specific page, feature, or content within an app — not just the app's home screen. For example, a QR code on a product package could open that exact product page inside a retailer's app (rather than the app home screen). This requires the app to support Universal Links (iOS) or App Links (Android) and the QR code destination to be a properly formatted deep link URL.
These are related but distinct: a traditional deep link uses a custom URL scheme (myapp://path) — but if the app isn't installed, it fails silently. A Universal Link (iOS) and App Link (Android) are standard HTTPS URLs that iOS/Android recognize as belonging to your app — if the app is installed, they open it; if not, they fall back to the browser (typically your website). For QR code marketing, Universal Links / App Links are the recommended approach because of the fallback behavior.
No — for basic App Store / Play Store routing, you just need both store URLs and a QR platform like QRTRAC. Paste your App Store URL and Play Store URL, and QRTRAC handles OS detection and routing automatically. For deep linking into specific app screens, you'll need your development team to provide the correct deep link URL structure, but the QR code generation itself requires no coding.
Yes. QRTRAC tracks every scan with device OS, browser, time, and location. For app downloads, this is especially valuable — you can see the iOS/Android split, peak download times, and which physical placements drive the most installs. To close the loop on actual installs (not just scans), combine QRTRAC's scan data with your app analytics platform (Firebase, Adjust, AppsFlyer).
App download QR codes are commonly placed on product packaging, business cards, or print ads. Follow standard sizing rules: minimum 2.5 cm for business cards/receipts, 4+ cm for flyers and packaging visible from 30-50 cm away. Export as SVG or 300 DPI PNG. The destination URL for App Store QR codes tends to be longer (complex store URLs), which increases QR code data density — use a URL shortener or dynamic QR to keep the code clean and scannable.
Transparent pricing with no hidden fees. Choose a flexible QR Code plan that scales with your business needs. Start small with our $5 Kickoff plan and upgrade as you grow.
Scale your organization with white-label solutions, SSO, and custom data residency.
$250 / month
Everything you need to manage multiple brands or clients with full white-label control.
$5,000+ / year
Global data residency, SSO, and white-glove onboarding for large organizations.
Everything you need to know about our 6 specialized plans.
| Compare Plans | Kickoff Individuals with limited needs | Startup Freelancers & creators going fully branded | Business Plus Most Popular Growing businesses wanting more power | Legendary Businesses with high-volume usage | Agency Agencies managing multiple clients | Enterprise Plus Large organizations with custom needs |
|---|---|---|---|---|---|---|
| | $5 /month
$60 $49 /year
Save 18% vs monthly
| $15 /month
$180 $100 /year
Save 44% vs monthly
| $49 /month
$588 $400 /year
Save 32% vs monthly
| $99 /month
$1188 $899 /year
Save 24% vs monthly
| $250 /month
$3000 $2500 /year
Save 17% vs monthly
| Custom Custom |
| | ||||||
|
?
Total capacity of editable QR codes. This is a total credit limit, not a monthly quota. | Upto 5 | Upto 25 | Upto 250 | Upto 500 | Custom | Custom |
|
?
Total capacity of permanent, hosted codes. This is a total credit limit, not a monthly quota. | Upto 25 | Upto 125 | Upto 1,250 | Upto 2,500 | Custom | Custom |
|
?
Unlimited tracking and scanning for all your QR codes. | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited |
|
?
Unlimited tracking and clicks for all your short links and branded URLs. | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited |
|
?
Use your own brand domain for links and QR codes. | Add-on | Add-on | 1 Included | 1 Included | Custom | Custom |
|
?
Hosted site built outside QRTRAC, using QRTRAC for hosting, CDN, and SSL. Available as an add-on. | Add-on | Add-on | Add-on | Add-on | Add-on | Add-on |
|
?
Individual logins for team members with specific permissions. | 1 | 1 | 3 | Up to 10 | Custom | Custom |
|
?
Isolated environments for multi-client or multi-brand management. | 1 | 1 | 2 | 3 | Custom | Custom |
| | ||||||
|
?
Add extra custom domains to your account anytime. | | | | | | Custom |
|
?
Add extra team members to your workspace anytime. | | | | | | Custom |
|
?
Hosted site built outside QRTRAC, using QRTRAC for hosting, CDN, and SSL. Available as an add-on. | | | | | | Custom |
|
?
Add extra team workspaces to manage multiple brands or clients. | | | | | | Custom |
|
?
Add extra dynamic QR code credits to your plan beyond the included quota. | | | | | | Custom |
|
?
One-time fee per QR code to migrate printed codes from other providers to QRTRAC. Requires your existing codes use a custom domain short URL. $3 one-time per QR code (min 100 QR codes) for Business Plus & Legendary. Included free on Agency and above. | | | $3 one-time/QR · Min 100 QR codes | $3 one-time/QR · Min 100 QR codes | Included free | Included free |
| | ||||||
|
?
Create hundreds or thousands of QR codes at once using CSV or Excel file uploads. | | | Up to 50 | Up to 500 | Custom | Custom |
|
?
Set start and end dates for your QR codes to automatically activate or expire content. | | | | | | |
|
?
Download in print-ready formats including SVG, EPS, PDF, PNG, and JPG. | | | | | | |
|
?
Use AI to generate artistic, brand-aligned QR code designs. | | | | | | |
|
?
Codes optimized for readability from any angle (360-degree). | | | | | | |
|
?
Optimized server-side redirects for zero-latency user experience. | | | | | | |
|
?
Global edge network ensures your links load instantly anywhere in the world. | | | | | | |
| | ||||||
|
?
Remove 'Powered by QRTRAC' from landing pages and short links for a cleaner look. | | | | | | |
|
?
Automatic SSL encryption for your custom domains. | Supported | Supported | 1 included | 1 included | Custom | Custom |
|
?
Fully branded short links using your custom domain. | Supported | Supported | | | | |
|
?
Customize the text at the end of your links. | | | | | | |
| | ||||||
|
?
Monitor scan activity as it happens with live updates. | | | | | | |
|
?
Comprehensive data on scans over time, peak hours, and trends. | | | | | | |
|
?
Deep insights into where your audience is located globally. | | | | | | |
|
?
Precise coordinate-level scan data with user consent. | | | | | | |
|
?
Analyze which hardware and software your customers use. | | | | | | |
|
?
Understand the preferred languages of your visitors. | | | | | | |
|
?
Easy generation of UTM-parameters for marketing attribution. | | | | | | |
|
?
Native sync to push scan events into your GA4 properties. | | | | | | |
|
?
Share results with stakeholders via protected or public links. | | | | | | |
|
?
Summary views of performance by group or campaign. | | | | | | |
|
?
Filter analytics by specific timeframes and comparison periods. | | | | | | |
|
?
View data in the time zone that matches your business operations. | | | | | | |
|
?
Export raw data for offline analysis and custom reporting. | | | | | | |
|
?
Organize links with custom tags for better filtering and reporting. | | | | | Custom | Custom |
|
?
Dedicated exports for granular traffic and referral sources. | | | | | Custom | Custom |
|
?
Add your brand logo to exported PDF and dashboard reports. | | | | | Custom | Custom |
| | ||||||
|
?
Role-based permissions (Viewer, Editor, Admin) for team members. | | | | | | |
|
?
Centralized dashboard for team-wide collaboration. | | | | | | |
|
?
Securely move QR codes and campaigns between users or accounts. | | | | | | |
| | ||||||
|
?
Create a customizable mobile landing page to host multiple links, social icons, and more. | | | | | | |
|
?
Add contact forms to your QR landing pages to capture user information. | | | | | | |
|
?
Stream videos directly from a branded landing page after a scan. | | | | | | |
|
?
Track which specific QR code or campaign generated each lead form fill. | | | | | | |
|
?
Split traffic between different URLs to test which version performs better. | | | | | | |
|
?
Gate sensitive content with a birthdate verification screen before access. | | | | | | |
|
?
Display content automatically based on the user's browser language or location redirection. | | | | | | |
| | ||||||
|
?
We adhere strictly to global data protection and privacy standards. | | | | | | |
|
?
Securely log in using your company credentials (SAML/Okta). | | | | | | |
|
?
Choose where your data is stored (US, EU, etc.) to meet regulatory needs. | | | | | | |
|
?
Priority access to our technical support team and founders. | Standard | Standard | Priority | Priority | Priority | Dedicated |
Drive more app installs
QRTRAC's App Store QR type handles iOS/Android detection automatically. Scan analytics included. Free 7-day trial.